Toolkit

Unpacking the MarTech Stack

(Edited 09/14/2021)  I’d be a zero without knowing how to use my marketing toolkit, and knowing how to use it,  Marketers love their software and I’m no exception. Please excuse the formatting. I’ll come back later and make it pretty for you. P.S. I left the stock photos for your viewing pleasure 😉

Daily Marketing Tools

These are the tools that I use on a daily basis. Chat messaging or a conversational AI technology (i.e. Intercom, LiveChat, Qualified, Drift, etc.), Google Analytics 360, WordPress, HubSpot, Slack, Zoom, JIRA, Google Experiments, Google Optimize, Newegg, Hotjar, Google Data Studios, Basecamp, Evernote, Adobe Acrobat, 1Password, Grammarly. (More to come.)

Twice-a-Week Marketing Tech

These are the tools that I use about every other day. Asana, Salesforce, Google Drive, Dropbox, Rackspace, Box, Tresorit, FreshBooks, Quickbooks Online, Zendesk, Unbounce, Google Docs, Google Sheets, Google Slides, Google Search Console (GSC), Google Tag Manager (GTM), Zapier, and Automate.io. (More to come.)

1X Per Week Marketing Software

These are the tools that I use about once a week. Github, Bit Bucket, Trello, Adobe XD, Adobe Illustrator (Ai), Adobe Photoshop (PS), Adobe InDesign. (More to come.)

Once-a-Month MarTech

These are the tools about once a month. Bitnami, LAMP, WAMP, XAMPP, Vagrant, Netbeans, Navicat (UI). (More to come.)

Changing Landscape

Marketing technology is changing on an almost daily basis. As I adopt them, I’ll update this page.

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Let the roasting begin. 🔥