Zacchaeus Nifong

Digital Marketing Strategist, SEO Specialist, and Product Marketing Specialist in Tucson, Arizona

Zacchaeus Nifong

Digital Marketing Strategist, SEO Specialist, and Product Marketing Specialist in Tucson, Arizona

I'm a Digital Marketing Strategist and the brains behind Canopy Digital, LLC., a distributed, digital marketing agency that was born in my hometown of Asheville, NC, back in 2009.

I put my brain to work every day with a highly-talented team that appreciates my dedication and excitement for marketing a phenomenal product, obsessing about customer acquisitions and being excited when I identify data correlations from a beautiful dashboard that I created using Google Data Studios and Google Analytics.

If my professional life were a piece of art, I'd be riding a double-headed horse called "Sales and Marketing" while taming the three mythical creatures named Brand Message (Digital Storytelling), Conversion Rate Optimization (CRO), and Search Engine Optimization (SEO). Each creatures has a band of baby groupies that follows them around like: web analytics, content marketing and marketing automation.

My focus is driving revenue growth through inbound, organic marketing channels. I get excited about more sales, more leads, and more brand awareness.

My bullseye is "websites as a marketing engine", but I understand the importance of integrating with paid ads (PPC), and I advocate for a diverse marketing mix, both paid and earned media.

My development and coding experiences include: WordPress, Joomla, Shopify, Volusion, WooCommerce, HTML5, CSS3, PHP, MySQL, SSH, PSD to WordPress and more.

How do I manage all this tech? Easy; my #MarTech Stack wheelhouse includes: Adobe Creative Suite, G Suite, Trello, Basecamp, Mailchimp, ManageWP, Asana, Microsoft Office 365, Git/Github, Atlassian products, JIRA, Freshbooks, Zendesk, Hubspot, Salesforce and more.

  • Work
    • Canopy Digital LLC.
  • Education
    • Full Sail University
    • University of Phoenix
    • AB Tech
Contact Me